Furuno Electric is one of Nishinomiya’s leading major companies, and we got to check out an internal company event there, so here’s a look〜.
This is Ashiharacho. Furuno Electric’s headquarters〜
Furuno Electric is a pioneer in fish finders, and December 3 is even officially registered as Fish Finder Day.
This day was December 4.
Oh. Looks like they’re selling something〜.
Bouze mackerel. Apparently it’s rich and fatty, with no fishy smell, and has that true mackerel flavor.
A lot of people may be wondering, “What’s Bouze?” Bouze refers to Boze Island in the Satsuma-nada Sea.
Here it is on the map↓
It’s an island, but it’s part of Himeji City, and it’s a small one. It’s about one-fiftieth the size of Nishinomiya City.
Believe it or not, it has the largest number of fishing boats in Japan(not sure about now, though), and it’s said to boast one of the top one or two fish catches in Hyogo Prefecture.
It seems to be about 30 minutes by boat from Himeji Port, and apparently the seafood is delicious. Sounds like an amazing place!!I love this kind of atmosphere that feels like it could show up in a game like Okami〜 I want to go!!
So Furuno Electric was holding this pop-up event by the Boze Fisheries Cooperative for employees.
Wonder what kind of seafood they had〜
This is “Bouze-gani.” It’s swimming crab. 2,500 to 3,500 yen. They’re alive lol Apparently the crab has a strong natural sweetness, no fishy smell, and refined, delicate meat
White shrimp. 13 to 17 shrimp for 1,000 yen. Also alive. It sounds like they’re delicious peeled and eaten raw as sashimi.
Aka-shita. This is flounder. 500 yen. It’s the kind often used in French meuniere. Good simmered, too.
Dried flounder feels kind of unusual〜. Seems like it’d be good as a snack with drinks. Apparently it’s a delicacy. 500 yen.
They also had mackerel sashimi and oysters〜.
Looks so good〜〜〜.
After a little while, lots of employees started gathering.
Furuno Electric ambassador, Sakana no Oniisan “Kawachan,” made an appearance!
A quiz contest suddenly started〜.
If you got the answer right, you could win prizes like Bouze nori seaweed! So that’s why so many Furuno employees were taking part.
Also, I was pretty surprised to learn that flying fish can fly up to 400 meters, about the same length as a Shinkansen train〜. They can stay in the air for 42 seconds lol
The oysters in the shell sold out! So, this was an internal company event and not open to the general public.
But near Furuno Electric’s headquarters, there’s a Furuno Electric building called SOUTH WING.
This one is open to the public!! They hold the “Umaimon Marche,” with food trucks coming almost every weekday.
Since this day was a Fish Finder Day celebration, and Furuno means fish, the bluefin tuna food truck “at鮪” was there〜
Whoa! It’s a tuna rice bowl〜〜〜〜〜!
When we asked about it, we heard that a food truck serving raw seafood was basically unheard of lol
Apparently, when they first went to the public health center to apply, saying, “We want to serve sashimi from a food truck,” the staff reacted like, “?!!!?!?!?!” lol Raw seafood really was unprecedented.
This at鮪 Special Bowl looks great〜.
I bought one〜〜〜. I took a commemorative photo with Osakana no Kawachan and the tuna bowl, but somehow messed up the camera settings and it came out blurry. Sorry〜〜🙏
Brought it back
This one is basically a textbook example of a photo where you can tell it’s good just by looking lol
Video of eating it↓
It was just amazing. Yep lol
In Closing
It was a very Furuno Electric-style internal seafood event, fitting for a company that “sees the unseen” in the ocean, and it was incredibly lively. The at鰻 food truck is scheduled to come again next month too, so if you’re nearby, definitely check it out〜.
