Hakushika’s “Nekodasuke” sake, which cat lovers and sake fans can’t resist and which sells out quickly every year, is going on sale again.
Here it is↓
- Release date: Friday, February 16, 2024
- Where to buy: Hakushika’s directly managed shop “Hakushika Classics” and the e-commerce site “Hakushika Online Shop”
- Product name: “Kuromatsu Hakushika Nekodasuke Tokubetsu Junmai Yamada Nishiki”
- Quantity: Limited
- Price: 2,222 yen (tax included)
- Donation: 222 yen from each bottle will be donated to Nishinomiya City’s “Animal Welfare Fund”
- Rice used: 100% Yamada Nishiki rice from Hyogo Prefecture
- Features: A flavor with a well-balanced sense of Yamada Nishiki’s umami and richness
- Purpose: Enjoy carefully crafted sake while helping cats
It’s a two-in-one sake: you can contribute to cat rescue activities while enjoying the high-quality taste of Yamada Nishiki.
Too cute
This year’s label design was apparently decided through a new project called “Min nya de Tsukuru Nekodasuke” (“Nekodasuke Made by Everyone”). The design is by Okieiko, showing lots of cats happily having fun together in a wooden masu box.
It will be sold at Hakushika Classics
or at the Hakushika Online Shop.
They’re Looking for Illustration Models for 2025
Good news for cat owners.
If you buy the 2024 Nekodasuke and post a two-shot photo with your cat, you may have a chance for your cat to become an illustration model for the 2025 release of “Nekodasuke.” Your beloved cat might be featured on next year’s label.
How to apply↓
- Purchase: Buy the 2024 edition of Nekodasuke.
- Photo: Take a two-shot photo of Nekodasuke and your cat. If taking a two-shot is difficult, you can post separate photos of the product and your cat.
- Post: Tag your post with “#2025白鹿ネコダスケモデル” and share it from your Instagram or X account. Include your cat’s name and a PR comment.
Applicants whose cats are selected as models will be contacted by DM on Instagram or X.
Following Hakushika’s official social media accounts (X: @THS_Sake, Instagram: @hakushika_official) is recommended.
Lastly
“Kuromatsu Hakushika Nekodasuke Tokubetsu Junmai Yamada Nishiki” lets you help cats in celebration of Cat Day. It always sells out quickly, so we’ll share this article once more on the day before it goes on sale.
